Timing taste, our key to help you distinguishing yourself in the market. How? By combining this new concept with our experience. We know the market and we keep a close eye on developments that may be expected in the future. Instead of waiting, we prefer to go for all the new opportunities and chances. We share our ideas with different parties to keep ourselves completely informed on taste and trends. Then we anticipate and start creating with prize-winning genetics. And when the time is right, often years later, so are we. With tasty quality products, in all product segments and totally attuned to what the market asks for at that time.