The Safra brand guarantees high-quality yellow tomatoes with a refreshing, juicy flavour as well as a bright yellow colour.
Maarten van den Heuvel, Crop Sales Manager Tomato at Enza Zaden: “This yellow tomato scores very high in taste panels. The flavour profile, colour and versatility of this tomato clearly appeal to consumers. In cooperation with dedicated partners we are developing a marketing strategy for this new and unique product.
”The yellow colour of these special tomatoes not only brightens up supermarket shelves, but also consumers' plates; combined in a salad with red tomatoes, for example.
“Safra brings taste and colour”