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In the end, it is all about the taste of a product. That's what consumers come back for and what makes them happy. Campari tomatoes in Germany and Tasty Tom in the Netherlands, for example. Both a big hit in tomato universe for years. But how does one create such a hit?
Those hits are no fluke but the result of hundreds of internal screenings and tests. Teamwork and a lot of patience from a lot of specialists. And only if a variety, after all those tests, also passes the cultivation tests and the critical consumer taste panels, it will stand a chance of being in the premier league.
Besides Campari and Tasty Tom, we are also proud of our new introductions with high flavour: Sunstream Alon (midi plum on the vine), E15C.43189 (cherry on the vine) and E15T.43215 (cocktail tomato). And the best part is they are all resistant to ToBRFV (HR). So, no need to worry about that either.