Quality, taste and experience are the driving forces behind our watermelon program. Our varieties like Cracker Jack, Rio Grande, and Big Jack have set a high standard. Our new introductions and specialty watermelons are pushing expectations to new heights.
These two high-powered varieties work together as the ideal combination of high quality and high yield. Cracker Jack consistently provides an extended harvest of dark rind, seedless watermelons that retailers and consumers request by name. Big Jack brings a concentrated set to boost volumes around the peak season, while maintaining high-quality fruit.
With a robust pipeline of high-quality commercial products, we quickly earned the trust of growers, shippers, dealers, and retailers. Our seedless crimson varieties—known for exceptional fruit quality and taste—reached the market with impressive speed, building confidence across the industry.
Our success is powered by a cross-functional watermelon team—from regional sales reps and R&D experts to logistics and customer service professionals. Together, we deliver a truly refreshing experience for every partner. The quality and consistency of our offering demonstrate our investment in both the program and the talented people who make it happen.
Looking ahead, we are expanding our portfolio to include:
- More top-performing crimsons
- Mini watermelons
- Specialty melons
- Pollinizers
With a commitment to innovation and collaboration, weEnza Zaden continues to bring high-performance varieties to market—tailored to meet the needs of the entire chain, from growers to consumers.